Location characteristics

The micro environment is one of the two building blocks to establish the predicted performances of locations. The micro environment or location quality indicates to what extent a location will be capable to attract the available market space.

The micro environment is determined by the following location characteristics;

• ​Visibility indicators: typically crossvisit potential, visibility & traffic/passage
• ​Convenience indicators: typically micro-accessibility, parking, opening hours, surface / capacity, ...
• ​Experience indicators: typically interior, location management, maturity, ...

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