---
title: "What's the difference between real, baseline and simulation turnover?"
url: "https://kb.retailsonar.com/en/article/whats-the-difference-between-real-baseline-and-simulation-turnover"
language: "en"
last_updated: "2026-07-07T08:30:09.154Z"
---

# What's the difference between real, baseline and simulation turnover?

When you calculate a simulation in **Location Planning**, the results of your business case appear below the map.

In the **Summary**, you will see three types of turnover:

-   **Real turnover**
-   **Baseline turnover**
-   **Simulation turnover**

These values help you compare the current situation with the expected impact of your simulation.

![](https://cdn-assets.productfruits.com/7a947525-444b-442c-89f4-43b3ef1f6a09)

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## Real turnover

**Real turnover** is the actual turnover of your locations for the selected period.

This data comes from your own sales data.

For new tested locations or recently opened locations, the real turnover can be **0**. This is because no actual turnover is known yet, or because the latest data has not yet been included during maintenance.

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## Baseline turnover

**Baseline turnover** is the turnover predicted by the advanced gravity model in the baseline situation.

The baseline situation represents the **AS IS network**. This means the model calculates the expected turnover of your current locations without taking into account any changes from your simulation.

For a new tested location, the baseline turnover will be **0**, because this location was not open or included in the network during the baseline period.

### Important note about reality correction

The baseline turnover shown in **Location Planning** includes reality correction factors.

These correction factors are applied to make the model estimations as accurate as possible for simulation purposes.

If you want to see the benchmark turnover of a location, meaning the predicted turnover **without** the reality correction factor, you can consult the **Location Performance** module. This benchmark is mainly used for performance analysis.

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## Simulation turnover

**Simulation turnover** is the turnover predicted by the advanced gravity model after applying all changes in your simulation.

This value shows the expected turnover in the simulated situation.

For example, if you are testing a new location, the simulation turnover shows the predicted turnover for that new location.

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## Net difference

The **net difference** shows the difference between the baseline turnover and the simulation turnover.

In other words, it compares:

**Predicted turnover without your simulation changes**  
versus  
**Predicted turnover with your simulation changes**

This allows you to evaluate the expected impact of your business case on the network.